| دانلود رایگان مقاله انگلیسی + خرید ترجمه فارسی
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| عنوان فارسی مقاله: |
بررسی تکامل تدریجی پارادایم استراتژی |
| عنوان انگلیسی مقاله: |
Lessons from the Evolution of the Strategy Paradigm |
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| مشخصات مقاله انگلیسی و ترجمه فارسی | |
| سال انتشار مقاله | 1999 |
| تعداد صفحات مقاله انگلیسی | 31 صفحه با فرمت pdf |
| تعداد صفحات ترجمه مقاله | 11صفحه با فرمت word به صورت تایپ شده با قابلیت ویرایش |
| رشته های مرتبط با این مقاله | مدیریت |
| گرایش های مرتبط با این مقاله | مدیریت استراتزیک، مدیریت کسب و کار |
| مجله مربوطه | مجله آکادمی مدیریت استرالیا و نیوزیلند(Journal of the Australian and New Zealand Academy of Management) |
| دانشگاه تهیه کننده | دانشکده مدیریت، دانشگاه RMIT |
| رفرنس | دارد |
| نشریه | لینک این مقاله در نشریه Cambridge |
| نشریه Cambridge |  |
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- بخشی از مقاله انگلیسی:
Abstract
Review of the strategy literature indicates there has been five phases in the evolutionof the field since World War II. The paradigm was at its peak in the 1970s with thestrategic planning phase, however, prescriptive approaches to strategy formulationand implementation were demonstrated to be inadequate in this period in the face ofenvironmental uncertainty. In the 1980s the field evolved into the strategicmanagement phase with a focus on the combination of the firm’s resources to achievecompetitive advantage. The prescriptive literature progressed further in this decadewith Porter’s strong contribution in understanding the external context confrontingorganisations. The resource-based view of the firm, grounded in the descriptiveliterature, also enhanced the paradigm’s knowledge of the firm’s internal processes.However, despite these developments by the mid-1980s it was evident that thestrategic management phase was not addressing shortcomings in strategyimplementation. At this time a greater sense of the importance of organisationalculture and internal politics developed in the strategy process. The ineffectiveness ofstrategic management in this decade led many experts to emphasise the need forstrategic thinking. In the 1990s a debate has evolved as to whether strategy should bepracticed as art, science or a combination of both.
INTRODUCTION
Appraisal of the strategy literature indicates there has been five phases in theevolution of the paradigm since World War II. Gluck, Kaufman and Walleck (1980)clearly describe the evolution of the strategic management process in four phases withphase three incorporating strategic planning and phase four strategic management. Afifth phase is now evident with the evolution of the paradigm from the strategicmanagement phase of the 1980s to a more flexible form of strategic thinking in the1990s (Stacey, 1993; Heracleous, 1998). This working paper sets out to discuss theevolution of the strategy paradigm, observe the internal and external demands on themodern business firm in this context, and use the key lessons
| دانلود رایگان مقاله انگلیسی + خرید ترجمه فارسی
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| عنوان فارسی مقاله: |
درس هایی از سیر تکامل الگو استراتژی |
| عنوان انگلیسی مقاله: |
Lessons from the Evolution of the Strategy Paradigm |
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